Sanitary ware is a must-have for household life. With the improvement of people's living standards, the market has been expanding. And after years of development, China's sanitary ware output has become the world's largest.
Competition in the low-end market is fierce. And difficult to enter the high-end market.
In recent years, China's sanitary ware market has been in a state of rapid development.
However, most sanitary ware companies have not been able to keep up with the pace of development, and management and marketing have not been standardized. The quality of employees is not high. Only a few companies have operated some well-known brands and opened up channels. This leads to vicious competition between enterprises and the market is occupied by a very small number of large and well-known enterprises.
The disadvantages of small sanitary ware companies are even more obvious: small scale, single product, outdated equipment... seriously lacking in competitiveness.
And several large foreign brands not only control the high-end market, but also become more and more competitive in price. They are gradually penetrating into the low-end market, which is an unprecedented test for small and medium sanitary ware companies.
Secondly, various costs such as materials and labor are rising. The rising cost puts more and more pressure on sanitary ware companies. In the face of many competitors, they have to increase advertising investment. By compressing their own profit margins, try to gain customers and open up sales.
For sanitary ware companies, especially small and medium-sized enterprises, it is tantamount to worsening the situation.
Some people say that the Chinese sanitary ware market is "handed over" by the Chinese themselves.
Only by occupying the high-end market, the enterprises can have a position; on the contrary, the smaller the share, the lower the position.
It is understood that China has become the world's largest bathroom consumer market. The performance and quality of many domestic sanitary ware brands have reached or even surpassed that of foreign brands. However, foreign sanitary ware brands have almost monopolized China's high-end sanitary ware market with their strong financial strength and high brand awareness.
In addition to historical reasons, the lack of brand awareness of domestic companies is an important reason for this situation.
Sanitary ware has been continuously developed and improved. More and more consumers not only pay attention to product price, quality, and after-sales service when buying sanitary products, but also pay attention to brand awareness and business reputation.
If the company still stays in the business philosophy of the seller's market in the past, it will definitely be at a disadvantage in market competition, and even be ruthlessly eliminated by the market. The sanitary ware industry has entered the era of brand marketing.
Liberate the shackles and keep up with the times
According to statistics, China's annual demand for ceramic sanitary products has reached 34 million pieces. It has become the world's largest consumer market for sanitary products. Last year, the output of ceramic tiles and sanitary ware products reached 7.5 billion square meters and 177 million pieces respectively. They account for 60% and more than 40% of the world's total output of architectural sanitary ceramics. The annual growth rate of products exported to Europe, the United States, Japan, South Korea, the Middle East and other places is 50%.
From the analysis of this trend, the Chinese sanitary ware market is quite optimistic. With a large amount of rigid demand, it can be said that the market is very good.
However, due to the comprehensive factors such as rising raw material prices, rising labor costs, and continuous floods and droughts this year, the domestic ceramic industry is in a downturn.
In response to the frequent occurrence of "overcapacity" and "market saturation" in the industry, the profit margins of small and medium-sized bathroom companies will be further compressed. More and more rational consumers do not intend to pay for it. The pressure of product backlog is considerable, and some Chinese factories have to stop running some production lines.
The ceramic sanitary ware industry is still very traditional in terms of management and marketing. Employees lack technical expertise. Therefore, only a very small number of companies have relatively well-known brands and relatively complete sales channels.
Many companies' own sales channels and sales management are obviously not standardized enough, and marketing is weak. The sales of products depend on a good relationship with distributors.
In addition, many companies do not have the ability to operate brands, a systematic business model and a professional marketing team; no accurate market information; no customer-oriented service standards and customer-oriented service system; no market-oriented research and development, production, and supply system. The capital investment cycle is long and the risk is high. All of these will become a time bomb that puts enterprises at high risk, and may be deadly at any time.
In summary, it is not difficult to see that an enterprise's internal operation management system urgently needs to be established, and market standards urgently need to be standardized. In addition, companies can stop running part of the production line, digest inventory, and wait for the peak sales season. Because there is real rigid demand, as long as the product is done well, no matter how the market environment changes, a certain effect will eventually be achieved.
The following are three suggestions for improving the status.
Keep Up with Quality
At any time, the quality is everything and will not lag behind. Consumers who spend money on goods, especially a household product, will certainly not tolerate quality problems. Update production equipment and other infrastructure. Although the cost is high, if you don't invest, it's just waiting to die.
Sales Channel Expansion
In the past, the marketing of sanitary ware companies relied on good customer relationships to a large extent. Lacking the ability to operate the brand; there is no standard customer service system and professional marketing team. These all increase the profit risk of sanitary ware companies invisibly. This is also an important reason why many sanitary ware companies say that "the product is good, but it can't be sold."
Keep Up with Service
Compared with methods such as updating equipment and adding stores, the investment in service quality improvement is much lower than the previous two. Moreover, there are more and more high-quality sanitary products in China. Whether to develop high-quality, considerate and personalized services to bring customers a better service experience has become most important for the product to stand out.
If not to consider the faucet valve core and aerator, lead-free brass faucet and general faucet mainly differ in the material and technology.
Ⅰ. Raw Materials
The main raw material of lead-free brass faucet is made of international standard H59 and H62 copper. The casting adopts steel mold for gravity casting with uniform faucet wall thickness of 2.2-3.0 mm.
The main reason for using brass is the antibacterial activity. This can prevent bacteria from growing on the inner wall of the faucet, which is an advantage that other materials (such as stainless steel and plastic) do not have.
Ⅱ. Surface Technology
Surface treatment is very important for lead-free faucet, which is related to the service life, finish and wear resistance of the faucet. High quality faucet surface electroplating is usually mirror effect. It can eliminate secondary water pollution and ensure water safety.
How to judge the quality of the surface treatment of a faucet?
It can be easily judged by the following 3 points:
1. A good faucet will have a moisturizing and shiny surface, while a poor quality will have a dim gloss;
2. A good faucet will have a flat surface, while a poor quality faucet will have a wave surface, even a dent.
3. Good faucets are more wear-resistant, and there are no scratches, but inferior products will have dense scratches on the surface.
Generally, the surface coating of high-quality brass faucet has only 2 layers, and the product can pass 48 hours neutral and 24 hours acid salt spray test.
Ⅲ. Production Process
The production process of faucet is generally the following 16 steps:
copper ingot - dissolution - casting - cleaning after casting - casting inspection - machining - tolerance inspection - grinding - surface inspection - electroplating - electroplating inspection - assembly - pressure test - finished product inspection - packaging - delivery.
Each process has strict requirements for the production process.
The difference of faucet material selection and production technology determines that the price of lead-free brass faucet is generally higher than stainless steel and plastic faucets.
The U.S. home furnishing internet platform HOUZZ recently released the "2019 U.S. Bathroom Trends Research" report, which was conducted for 1,360 owners who refurbished bathrooms in the U.S. The survey results show that in the past year, 88% of respondents have changed the faucet, 83% of the respondents have changed the shower, and 63% of the respondents have changed the toilet. Among them, American owners have shown great interest in products such as large-size showers, smart toilets, and customized bathroom cabinets, and they are more generous in their decoration costs than in previous years.
Water-saving faucets, large showers, smart toilets, custom bathroom cabinets...According to the survey report, the largest number of American owners who renovated their bathrooms in the past year have replaced faucets, accounting for 88% of the respondents. Excluding non-bathroom products, showers (83%), basins (78%), bathroom cabinets (77%), toilets (63%), bathtubs (34%), etc. are followed in order.
More than 80% of the interviewees have replaced the faucet and shower.
In 2019, the faucet was the sanitary product that was replaced by the most American owners, accounting for 88% of the 1,360 respondents. Among them, 33% used water-saving faucets, 16% upgraded sensor faucets, and only 3% continued to use traditional faucets. Among the owners who have replaced the shower head, 57% have replaced the shower system, and 54% bought a larger shower head, 45% have changed the shower layout, and 43% have changed the wall of the shower area .
Large showers are more popular.
The selection rate of smart toilets in American households has risen from 28% to 34% this year. Among the many functions of the smart toilet, self-cleaning is the most popular, followed by hip wash, seat heating, splash water, night light, induction and automatic deodorization. American owners of bathtubs have increased the selection rate of flat-bottomed freestanding bathtubs from 41% last year to 50% this year, which is significantly ahead of mosaic bathtubs (21%), wall-mounted bathtubs (15%) and cat-foot bathtubs (9%). In terms of bathtub materials, acrylic, fiberglass, and enamel cast iron are the most popular in order.
In general, Americans value convenience, comfort, and storage more when replacing sanitary products. This is reflected in specific products. Products such as sensor faucets, smart toilets, flat-bottom bathtubs, custom bathroom cabinets, and double mirrors are becoming more and more popular. China manufacturers that export to the United States can make more efforts in these products.
In addition to products, spatial transformation is also the focus of this investigation. Among the 1,360 respondents, 45% believed that they would relax in the bathroom. They believed that the cleanliness, bathtub, and lighting of the bathroom would help increase the relaxation function of the bathroom. In terms of bathroom style, the most favored one is Transitional. The number of people who choose this style has increased from 16% in 2018 to 21% in 2019. Modern style is also very popular, with a selection rate of 20%, an increase of 5 percentage points from last year. On the contrary, the contemporary style and traditional style continue to fall out of favor, with the selection rate of 16% and 9%, down 4 and 5 points from last year. Finally, the popularity of Farmhouse in the United States is still low.
Transitional style is favored.
In terms of color, the slightly quiet white last year has a trend of recovery. In areas such as bathroom cabinets and counter-tops, most owners choose white. On the floor and wall, the selection rate of white also increased by 3 points and 6 points, reaching 19% and 27%. Especially on the wall, white began to challenge the dominance of gray.
White has a trend of recovery.
For the walls and floors in the shower area, more than half of the interviewees chose ceramic tiles, which is far ahead of marble, granite, slate, and travertine.
After the shower is turned off, the water still runs. Is it a quality problem?
Have you encountered a problem like this? After the shower was turned off, the water still ticked out. Sometimes after turning off for a long time, the water still flows out suddenly, and it flows fast. This is how it happened. Today, let's take a look at "The sudden water flow problem after the shower is turned off".
Regarding this problem, at first it was suspected that it was a shower quality problem. In order to clarify it, we also specially checked our showers, but this kind of situation still occurs. Later, we asked a professional to figure out that the water running after the shower was turned off was because of the water stored in the top spray and the shower pipe.
Professional explanation: In order to pursue the comfort of showering, the current shower head sprays are very large. The bigger it is, the more water there is after turning off the faucet. After use, the air pressure inside the shower is in equilibrium with the atmospheric pressure, so the water inside will not flow out temporarily. After some time, the water will flow out when the balance is lost. This is a problem with large-top showers. It is not that the shower is leaking or broken, so you can rest assured if you encounter this problem. If it is a constant dripping and leaking, then it is a quality problem.
So what should I do if the shower really leaks?
Analyze the factors of the shower leakage first. The main points are as follows:
1. The shower nozzle is blocked. If it is used for a long time, the water output will become smaller. If the water quality is not good, the water contains a lot of alkali, and scale deposits on the water outlet cause the shower to be blocked. At this time, it has to be resolved by the seller of the shower. Therefore, it is very important to choose a reliable seller.
2. Shower plating. Many people have found that the surface paint on the shower can peel off. It will be ugly after the paint is peeled off. If you have just bought a shower that has this problem, it will affect the appearance. In addition, some poor-quality showers will block because of paint falling off. So we have to take a closer look at the surface of the purchased shower for these problems.
When purchasing a shower, you must carefully observe whether the surface of the shower is smooth or not. If it is rough to the touch, it may be processed twice.
3. The material of the shower. Some showers are made of plastic or cast iron. The plastic shower head may contain a lot of waste material, and the service life will not be long. Of course, some hand showers that use plexiglass, ABS and other materials are still very good. However, it is not recommended that you choose the shower head made of cast iron, which is easy to rust. Many people who chose this shower are very regretful, because it didn't take long for it to rust. It's ugly, and it also blocked the water outlet and broke the entire shower. At present, the better material is copper.
After knowing the reason, we can come to a solution. There are mainly the following solutions for leakage in the shower:
1. Leakage at the steering ball of the shower head. First unscrew the shower head from the steering ball ring, find the O-ring or similar seal inside and replace it, and then turn the shower head back. Just go to the original position.
2. Leakage occurs at the joint of the handheld shower. Select the right size shower hose and shower head according to the specifications, replace its rubber ring, and reinstall it.
3. Water leakage caused by gravel or sediment. Unscrew the shower head for cleaning. If necessary, soak the parts with vinegar and scrub the parts. Take care to avoid scratching it. If the shower head is an adjustable spray type, carefully check all movable parts for signs of excessive wear. If the rotating handle cannot move smoothly, the internal cam may be broken, and the entire shower head needs to be replaced.
4. The spray mode from the shower head becomes a mixture of spray and rain mode. If the shower is used for a long time, the water output will decrease. It may be because the water quality is not good, the water contains a lot of alkali, and the scale deposits on the water outlet cause the shower to be blocked. It is also very simple to solve. For the shower head designed with silica gel particles, just gently knead it. If the scale is serious, you can put white vinegar in a plastic bag, wrap the shower and soak for some time, then rinse with water.
Aquacubic is a professional manufacturer for bath and kitchen products since 2010. We can provide full solution for construction project contractors and wholesalers.
The products include faucets, sinks, basins, bathroom accessories, shower sets, shower rooms, ceramic basins, bathtubs, etc.
Look forward to cooperating with you.
Thanks a lot!
Pull as you like. Return accurately.
When renovating the bathroom, the height of the faucet is a headache: if you buy a low one, you have to bend over when washing your hair or face; if you buy a high one, It's not convenient for the opening and closing of the mirror cabinet. On the other hand, it will cause water splashing due to the large drop...It is not a problem with the Aquacubic faucet!
Aquacubic faucet adopts pull-out design. With 360 degree sprayer head to realize free rotation and pull freely, the water can reach any place where the user needs it, and meet all the needs in the bathroom water process. After use, just let go. The built-in gravity hammer can help the faucet retract easily and quickly. Users can experience the pleasure of face cleaning and hair washing in a new way.
Long lasting new. Easy to clean.
The bathroom is full of moisture. In such an environment, water stains or fingerprints are easily left on the surface of the bathroom faucet. Scales will accumulate on the faucet after drying. They are difficult to clean and even gradually corrode the coating and form rust spots on the surface. To make the bathroom faucet last longer, you need surface treatment technology with easy-to-clean coating.
Aquacubic faucet adopts precision electroplating layer and SRS surface treatment technology, and passes 24 hours acid salt spray test. The surface has an elegant metallic luster. They are wear-resistant and corrosion-resistant. Faucet will be bright as new with a light wipe. You don’t have to worry about leaving fingerprints and watermarks when you touch it with wet hands. This reduces cleaning time.
The bathroom carries most of the cleaning work of a family. In turn it affects the living experience and life quality of the whole family. If you want to enjoy the exquisite life, you need the Aquacubic faucet that can be pulled freely to bring a fashionable bathroom to you!
For decoration, it is not easy to choose a suitable washroom basin. There are a lot of basins that are just plain useless.
Should we choose an over-counter, under-counter, integrated or pedestal basin ?
Let's take a look at the advantages and disadvantages of these basins and see which features are what we want most.
The bathroom is sometimes a dirty space, which is not easy to clean and take care of. The dampness, dirt, and bacteria can easily breed. Well, there may be cockroaches and spiders...
To keep the bathroom clean and tidy, the two most important points are: easy to tidy up and keep it dry.
If you choose basins based on these two points, let's analyze them one by one.
Above Counter Basin (Always Beautiful)
I stayed in a hotel once. The bathroom design was very creative. There are two wash basins. One is a normal under-counter basin, and the other is an above-counter basin with excellent artistic sense.
I use the under-counter basin for washing, but I always glance at the above-counter basin like a work of art.
Almost all such beautiful above counter basins can become an installation art in the home. For those who are pursuing art decoration, you can consider buying an above counter basin.
Under Counter Basin (Practical)
The embedded under counter basin and the "invisible" shape make the wash area look more refined and simple. This is probably a basin that many families use more often.
The basin connected with the countertop (Easy to Install)
The countertop and the basin are integrally formed, which saves a lot of trouble for cleaning. Because it is a modular grouping mode, the installation has zero pressure.
Semi-hanging Basin (Saving Space)
A semi-hanging basin is suitable for some customers, if we want to leave a little more space.
Pedestal Basin (Long Legs)
Especially suitable for use in small spaces.
Cylindrical Basin (Artistic Sense)
The cylindrical basin can be disassembled. Because it is straight-through, it is not easy to block. The disadvantage is that there is no countertop for placing bathroom accessories.
The selection of the basin also needs to be decided according to the specific design plan, such as shape, color matching, size and so on.
Finally, in order to keep this space dry and clean, we need to use a dry towel to wipe off the water in time, ventilate as much time as possible every day, and so on. Although it may seem troublesome, once you develop a habit, it will naturally be a lot easier .
What are the advantages of the pull down kitchen faucet?
The pull-down kitchen faucet has the advantages of large cleaning range, 2 types of water outlet modes and automatic reset. It is more practical and comfortable to use than ordinary faucets, and the price difference is not much. Therefore, pull-down faucet is recommended. After all, the price is not expensive, it is more suitable to get it in one step, and it will be a lot more convenient to use.
Advantages of Pull Down Faucet
1. Large Cleaning Range
The pull-down faucet can not only be pulled out, but also can be rotated 360 degrees, which is much more convenient for washing countertops and pots.
2. Two kinds of Water Outlet Modes
The pull-down faucet has 2 water outlet modes, namely stream and spray modes. The spray shower type has a large and soft water range, which is suitable for washing fruits and vegetables. Don't worry about the impact of water on the fruits and vegetables to cause damage. The pull-down basin faucet makes it easy to wash your hair in the morning.
3. Precise And Automatic Return
The pull-down faucet has an automatic return function. After use, just release the faucet and it will automatically return to the main body. All series of pull-down faucets from Aquacubic are equipped with reflex control system, which can be pulled freely and return to position automatically after use. In general, the pull-down faucet is more practical and comfortable to use than the ordinary faucet, and the price is not much more expensive. Therefore, it is recommended that the newly decorated house can use the pull-down faucet. By the way, many have faucets that are particularly prone to water stains and fingerprint imprints. For this problem, Aquacubic has an anti-fingerprint series that does not leave fingerprints and water stains and is not easy to get oil stains. Just a quick wipe, faucet will be very clean. Even if it is not cleaned for a long time, it is always as new, which can reduce a lot of housework burden.
Don't think that after the new house is renovated, it will be as pleasing as the propaganda album. After the new house is renovated, a large amount of decoration waste will be generated. Dust, stains and marks from the decoration will be left on the walls and glass. Just like a baby who was just born, she will have a cute appearance after washing and putting on clean clothes.
Cleaning the newly renovated new home is an important task after decorating the new home. It is also the most laborious task. Facing a messy and unstructured new home, you don’t know where to start. Summarize the first cleaning experience after the renovation. We hope it will be of reference significance to you.
01 Cleaning Service
Those who are clueless about the cleaning of a new house can choose the cleaning service of a housekeeping company. Housekeeping companies have their own routines and tools for cleaning work. It is also a way to hand over professional cleaning work to them. The premise is to choose a qualified and high-quality housekeeping company. Services include: house dust removal, cleaning up decoration garbage, wiping glass, cleaning the floor, decontamination and disinfection of kitchen and toilet, cleaning up decoration traces, etc.
Notes on cleaning service
1. Organize a list of cleaning precautions, and list some areas that need special cleaning to avoid omissions. The decoration materials of each family are different. It is necessary to tell them some precautions, such as which places and areas cannot use water or chemical cleaners. These need to be communicated clearly with the housekeeping company before starting work.
2. Clearly state the materials of walls, floors, furniture, etc. that need to be cleaned, and let the staff prepare appropriate cleaning tools.
3. Communicate clearly about the tools needed for cleaning, which are brought by the staff and which are prepared by us.
4. Communicate clearly on the disposal method of the cleaned up waste, whether to throw it away or keep it somewhere.
5. Supervision, including whether to do a good job in dust prevention and cleaning of dead ends.
02 Clean Up by Yourself
Some people are unwilling to hand over their new homes to strangers to clean up, so they do their own cleaning work. Cleaning in person is nothing more than two things: preparing tools and clarifying the order of cleaning.
Preparation of Tools:
1. These will be used to clean the wall.
Small brush, sandpaper (to polish the paint on the wall), shovel, glass spatula, wet paper towel (to wipe the wallpaper), ladder.
2. These will be used to clean the ground.
Vacuum cleaner, mop, broom, nano sponge, rag (use a discarded old bed sheet; the size can be cut at will. It is big enough), dust cover, garbage bag.
3. Protective Equipment
Shoe covers, gloves, aprons, masks.
4. Cleaning Utensils
Detergents, maintenance agents, disinfectants, glue removers.
Cleaning follows the order from top to bottom and from the inside to the outside.
Start cleaning from the room first, and then go to the kitchen and living room. The bathroom can be placed last, because the bathroom is a place where water is used repeatedly during the cleaning process.
Like kitchens and bathrooms, where there are wall tiles, they need to be cleaned from top to bottom to clean up the gaps in the tiles and the paint spots and glue stains on the surface.
03 Cleaning Techniques
During the decoration process, many traces of material adhesion will be left, and some cleaning skills are required.
Tape print: Use a damp cloth to wet it for a while before wiping.
Paint traces: Use paint remover or turpentine.
Marker marks: Wipe with a rag or damp paper towel with some alcohol.
Tile stains: Use special detergent for tiles to clean, paint and drawing pen fluid can be cleaned with turpentine, pyruvic acid or alkali.
Cement on glass: If it is a small cement stain, wipe it with a damp cloth and then scrape it off with a spatula. If it is a stubborn and large cement block, you can use the toilet cleaner to remove it. The effect is very good.
Tips: The toilet cleaner is acidic. Wear gloves when using it and don't think that the toilet cleaner is effective in removing cement and use it on tiles and marble floors. In addition, do not use alkaline soap at the same time when removing the cement on the glass.
04 Cleaning Can Be Done Separately.
In fact, if the new house cleaning work is done step by step during the renovation process, the subsequent cleaning will not be so laborious. Separate the cleaning work to these renovation steps:
1. After the water supply line and electricity are completed, and the walls and ground are leveled, the whole house can be cleaned and clean up the discarded decoration garbage.
2. When laying tiles, remind the workers to wipe off the cement stains on the surface of the tiles after laying the tiles.
3. After painting the wall and floor, you can clean it again.
If you have other new house cleaning experience, please leave a message to share with us.